clients

Zdenek Eye Institute & Surgery Center Medicine - Ophthalmology 10% B to B and 90% B to Consumer
Increase patient acquisition and retention, Increase booking of operating rooms by outside surgeons.
Performed a complete assessment of the practice, industry and competition, analyzing all possible opportunities and threats

Created marketing strategy based on personality and style of ophthalmologist that would stand out in a crowded competitive landscape

Completely redesigned materials to fit with new strategy

Made recommendations to revise office decor

Designed quarterly newsletter to maintain contact with patients

Improved customer experience and created customer appreciation program

Designed ad campaign and marketing materials to fit marketing strategy